Smart strategy for hospitality & lifestyle leaders

Our roadmap navigates to the intersection of communications, marketing and operations (where the magic happens).

Service Offerings

About Frances

With over a decade of agency experience, Frances Blount Demont is an expert in creative communications strategy. Her passion lies at the intersection of integrated communications and brand building, with a story-first philosophy that translates marketing objectives into movement.

Starting her career in celebrity entertainment & lifestyle PR, she worked with the likes of Luke Bryan & Kelsea Ballerini in Nashville, along with brands like ORLY Nail Polish, Tipsy Elves, Sand Cloud and Harper Wilde out of LA. Moving to a nationally acclaimed hospitality agency, she worked her way to Managing Director, overseeing campaigns from her homebase in Miami with a diverse clientele ranging from corporate entities like Hilton, Nobu, Yum! Brands, Whataburger, North Italia and IHG, to celebrity brands, CPG brands, beverage & spirits, independent James Bears Award-winning & Michelin-starred restaurants, and luxury hotels & hospitality projects.

Frances started FDPR to offer boutique consulting and hands-on services, believing that the best work is done when the barrier between agency & client is dropped and she can use her expertise to be a true extension of a brand team.

Global Experience with a Local POV

  • Media relations & hosting

  • Content creator campaigns

  • Brand building

  • Go-to-market strategy & launches

  • Openings

  • Partnerships & activations

  • Creative community marketing

  • Independent concepts & operators

  • Corporate & multi-unit concepts

  • Comp set audit & market insights

  • C-suite advisory & thought leadership

  • Crisis comms

  • Award strategy

  • Copywriting

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